Is USA your next market?

Event Details

Then learning and planning is key! Join the introductory webinar for the cross-cluster project “USA Next”.

The US is the largest health market in the world, and possibly the hardest. Going into this market should be based on strategy and knowledge. Through “USA Next” you will learn about regulatory and reimbursement, the US health system, market dynamics, get introduced to experts – basically making a roadmap to the US market.

This introductory webinar will give you the first glance at what to expect from the project and the process. We hope you will join us and meet, discuss, and be inspired by US and Norwegian experts.  Register now and invest the time into your future – or current – US market entry strategy!

Read more about USA Next here

The webinar is useful for Norwegian SMEs (start-ups, biotech, medtech and tech companies) planning to initiate or expand their activities towards the US (e.g. R&D partnerships, clinical development, licensing and deal-making, regulatory framework and advice, reimbursement structures and strategies, market access, attracting US Investment)

The programme:

14:30 – 14:45     Welcome and Introduction: What is USA Next & how can you benefit?  Introduction from the four clusters and VIKEN

14:45 – 15:05    A Roadmap to the US: Where, When and How? Peter Bak, Managing Director, Back Bay Life Science Advisors (BBLSA), Boston, USA

15:05 – 15:20    Insights & Lessons Learned: Two Industry Experts Sharing Learnings Along the Way:

  • Kari Krogstad; CEO and President Medistim (TBC)
  • Richard Godfrey; COO LifeArc, London, UK; Senior Executive Consultant & Board Member Gnist Executive Consultants, Norway, Former CEO of BergenBio

15:20 – 15:35    Panel incl. Q&A from the Audience

15:35 – 15:45    Polls and open input session to collect feedback regarding topics for Trainings, Workshops offered by USA Next

15:45                   Closing and next steps

We encourage you all to join – WELCOME!

Please register at Norway Health Tech’s webpage


USA Next is a collaboration between the Norwegian health/ life science clusters:




Kindly supported by: